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Diagnosis

You know revenue is leaking.
But where exactly?

Most B2C companies feel that potential is being left on the table. They just can't quantify where — or how much.

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The problem

Every company leaks differently. But the patterns are strikingly similar.

«We know we're losing revenue.
We just don't know where.»

– Every second B2C company we meet.

Core problem

No view of the whole.

Marketing measures clicks, sales measures deals, service measures tickets. Nobody sees the entire revenue cycle. The gaps between the teams? Invisible.

Gut feel instead of data.

The answer is usually: «We assume that…» — not a basis for decisions.

Fragmented data.

Customer data lives in five tools. No single system knows the whole story.

Unclear CLV.

How much is a customer actually worth? Without that number, every lever is guesswork.

The approach

We make visible what you're losing.

The Revenue Leak Scan analyses your entire revenue cycle along the eight phases of the Human Growth Cycle™. Not just marketing or sales — the whole journey.

Identify structural gaps

Where do leads drop off? Where does communication go silent after purchase? Where is the system missing?

Quantify in CHF

The result is a clear picture with numbers, priorities and concrete levers. Not in percentages — in Swiss francs.

Mehr zum Human Growth Cycle™
Scope

From quick scan to full audit.

Two formats, one goal: clarity on where your revenue is leaking.

Free

20-minute Revenue Scan

A first assessment on a video call. Free, no commitment. You get an honest read on where your biggest lever lies.

Deep-dive

Deep-Dive Audit

Full analysis of your revenue cycle. With data, interviews, process mapping and concrete CHF amounts.

CHF quantification

We put a number on your leak — not in percentages, in Swiss francs.

Lever prioritisation

The 3–5 actions with the biggest impact. Clear, executable, measurable.

System understanding

Your team understands where the gaps are — and why.

Results

Both cases started
with a diagnosis.

At Smoothline and DERTOUR Suisse, the starting point was always the same: an honest look at the revenue cycle.

Happy patient after an aesthetic treatment
Aesthetic medicine — Smoothline AG ~100 %

Follow-up rate reached

The diagnosis showed phases 5–7 were ungestaltet. Today every patient is accompanied systematically.

Read the full story →
DERTOUR Suisse — couple relaxing at a tropical resort
Travel — DERTOUR Suisse +13 pp

Conversion improved

The diagnosis showed phases 2–3 were fragmented. Today enquiries turn into bookings systematically.

Read the full story →
View all cases
FAQ

Frequently asked questions about the diagnosis.

01 What does the 20-minute scan cost? +

Nothing. It's free and unconditional. No hidden strings.

02 What do I need to prepare? +

Nothing. We ask the questions. If you have numbers on hand — website traffic, conversion rate, customer count — all the better. But it's not required.

03 What happens after the scan? +

You get an honest assessment. If we can help, we'll propose a next step. If we can't, we'll tell you just as directly.

04 How does the scan differ from a deep-dive? +

The scan is an initial assessment — 20 minutes, on a video call. The deep-dive is a full analysis with data, interviews and concrete CHF amounts.

05 Do you only work in Switzerland? +

Our focus is German-speaking Switzerland. But we work with companies elsewhere — as long as the fit is right.

Next step

The first step:
Clarity.

In 20 minutes you'll know where your biggest lever is.

Book free scan